Corporate Monthly

GIMSUN Monthly Magazine NO.82

addtimes:2026-05-19 click:7 author:Gimsun

Amber Years Themed Window Display, Store window display

GS · Fresh News

We recently delivered a complete window display customization and installation project — covering multiple core display products to help elevate the brand's visual presentation.

The scope included: ceiling-mounted luminous signage with soft, evenly diffused light; precision-installed blue display racks — sturdy, durable, suitable for all kinds of merchandise; Andy board-mounted base panels, smooth and flush with strong load-bearing capacity; and Andy board-mounted countertops with a clean, matte finish. Every detail was tightly managed from design review through fabrication to on-site installation and final tuning. The client gave the final delivery top marks.

Store window displayStore window display

GS · Know-How

Printing techniques are the backbone of advertising product quality and the foundation of window displays and promotional materials. Screen printing, gravure printing, and letterpress printing are the three most widely used methods in the industry.

① Screen Printing

A stencil method where ink is pushed through a mesh screen onto the substrate. Works on glass, metal, curved surfaces, and raised-texture effects.

Amber Years Themed Window Display

② Gravure Printing

The entire plate is coated with ink, a doctor blade scrapes off the excess from non-image areas, and ink held in recessed cells transfers to the substrate under pressure.

Amber Years Themed Window Display

③ Letterpress Printing

The inking unit distributes ink evenly, then rollers transfer it onto the raised surface of the printing plate, which presses onto the substrate.

Amber Years Themed Window Display

GS · Window Display Design Concept

This edition presents the "Amber Years · Time Precipitated" concept window — built around the theme of "frozen moments in time and natural amber aesthetics." Designed for luxury rice wine, handcrafted leather goods, vintage watches, antique collectibles, and lifestyle brands.

At center stage: a tiered display platform cast from amber-like resin. Each level holds brand products and handmade walnut display boxes lined with light beige flannel, containing product collector's cards and an antique brass magnifying glass. The floor is covered in dark brown sisal woven carpet. At the center sits a tree-stump table carved from a single piece of black walnut — its natural cracks preserved, filled and polished with epoxy so amber-glowing fluorescent resin flows through the fissures. On the table sits the brand's core product model, encapsulated in an amber drip-resin technique. Scattered around the window are raw, unpolished amber stones and an old brass magnifying glass. Bathed in warm light, the scene lets visitors emotionally connect with the brand's craftsmanship spirit.

Amber Years Themed Window Display

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