Dior 2016 Summer Window Display: Bringing the EYES & LIP Theme to Life with Lenticular Printing
Dior's window displays have long been celebrated for their elegance and innovation. For the 2016 summer collection, Dior chose gray and red as the signature palette, with EYES and LIP as the central visual theme. The standout feature of this DIOR window display is its use of Lenticular printing technology — a technique that makes the eyes and lips appear to transition seamlessly from "closed → half open → fully open → half closed → closed" as viewers walk past the showcase. The result is a captivating, motion-like effect that perfectly amplifies the allure of the Dior brand.
Gimsun was selected as the sole manufacturer for this global DIOR window display campaign. Once again, our precision craftsmanship and advanced Lenticular printing capabilities set a new benchmark for luxury retail display production.
Rapid Production at Global Scale
From confirmed order to completed delivery, Gimsun produced and shipped Lenticular display panels for hundreds of Dior stores worldwide in just over one month. This was made possible by our disciplined production management, rigorous quality control at every stage, and years of hands-on experience in large-scale window display manufacturing.
Oversized Lenticular Printing — Beyond Industry Limits
Standard Lenticular printing panels are typically produced at sizes up to 1.2 m × 2.4 m. For the DIOR window display project, Gimsun pushed those boundaries significantly — manufacturing panels up to 1.9 m × 1.9 m, and in some cases delivering large-format Lenticular boards as large as 2 m × 3 m, a size rarely achieved in the industry.
32-Frame Seamless Animation
The eyes and lips in this DIOR window display transition through a full open-to-close cycle using 32 precisely calibrated frames within the Lenticular board. Each frame blends naturally into the next, creating a fluid, lifelike animation effect that draws shoppers in and holds their attention.
High-Precision UV Printing Equipment
Complete In-House, One-Stop Production
Beyond the Lenticular printing panels themselves, Gimsun handles every aspect of window display production under one roof — including custom flooring, structural surrounds, and finishing processes. This integrated approach ensures consistent quality across every component and eliminates coordination delays between suppliers.
Worldwide Delivery
Gimsun coordinated the packaging and international logistics for this project, delivering completed DIOR window display materials to hundreds of locations across the globe — on time and to spec.
